Try the following steps to perform the hard reset:
1. Unplug the device for 30 seconds.
2. Press and hold the reset button while plugging the device in.
3. Continue to hold the reset button for 5-10 seconds after plugging the device in.
4. Release the reset button.
5. Wait 15 seconds
6. Unplug device for 30 seconds.
7. Plug the device back in.